**Description:**
This unique opportunity combines the skills of a consumer marketing
specialist, SaaS product marketer and account specialist. You will be a key
contributor on a fast-growing team working cross-functionally across sales,
customer success, engineering, product, and marketing. You’ll be responsible
for onboarding client’s marketing stakeholders, managing relationships with
existing clients, and strengthening engagement across the platform. You will
serve as the primary point of contact for SMB and Mid-Market clients to ensure
understanding and utilization of Sweed’s marketing suite.
**Responsibilities**
* Build and nurture strong, long-term relationships with key stakeholders within clients’ marketing organizations from the Executive level to the operational teams
* Understand clients' strategic objectives and define common success plans to implement, track, and improve
* Provide guidance, training, and self-help resources to help clients use the product effectively
* Identify areas where product is not being utilized and create a strategy for adoption across clients
* Address and resolve complex client issues promptly and effectively, coordinating internal resources as necessary
* Test, validate and prioritize client issues and requests along with the rationale behind it, before escalating to development team
* Collaborate with internal cross-functional teams, including sales, customer success, product, engineering and C-suite, to deliver solutions that drive client success
* Track development tickets from inception to QA to release ensuring an understanding of new releases
* Ownership, creation, and deployment of help desk articles, release notes, and client newsletters
* Lead product demos for prospects and clients, ensuring understanding and alignment with their strategies
* Assist customer success team with support chat, becoming a valuable resource for troubleshooting
* Support corporate marketing initiatives such as copywriting and editing sales materials, web copy, and event collateral to ensure brand consistency
* Identify opportunities for enhancing internal processes, and maintain documentation to ensure efficiency, clarity, and facilitate knowledge sharing among team members
**Qualifications:**
* Background in consumer, B2C/D2C marketing required
* Cannabis industry experience is a bonus, or strong familiarity with the industry or market
* B2B SaaS experience with more complex technical products
* Proven track record of driving marketing strategies that achieved measurable and impactful results
* Experience in SaaS product management, product development, or similar roles
* Proven ability to manage cross-functional projects and juggle priorities
* Exceptional written and verbal communication skills to effectively convey product value and benefits to various stakeholders
* Data analysis skills to evaluate marketing feature utilization and make data-driven decisions
* Client-ready: must be comfortable working daily with external marketing organizations
* Adaptive, resilient, and able to succeed in a fast-paced, changing, dynamic environment
* Strong knowledge of marketing CRMs that enable email, SMS, push, loyalty and referral marketing programs (e.g. Klaviyo, Hubspot, Iterable, Mailchimp, SendGrid, Twilio, Telnyx, Springbig)
* Strong fluency in tools such as G-Suite, Hubspot, as well as other office productivity and collaboration tools Jira, Monday, Asana, Loom, Notion, etc.
**Benefits**
* Competitive salary
* Fast growth environment with potential for quick upward mobility
* Health insurance & benefits
* 401K
* Paid parental leave
* Unlimited PTO
* Hybrid and flexible remote work schedule
Sweed is an Equal Employment Opportunity Employer. All qualified applicants
will receive consideration for employment without regard to race, color,
religion, sex, national origin, sexual orientation, gender identity,
disability and protected veterans status or any other characteristic protected
by law.
Sweed focuses on E-Commerce, Point of Sale, Same Day Delivery, and Digital
Marketing. Their company has offices in California, New Jersey, and Nevada.
They have a small team that's between 11-50 employees.
You can view their website at <https://sweedpos.com>
