**Responsibilities:**
* Collaborate closely with our Head of Growth to drive top of funnel and middle of funnel marketing performance, focusing most on:
* Performance marketing: Launch and manage paid social campaigns across multiple platforms, for both B2C and B2B audiences. Influence ad creative, optimize landing pages, and more to drive the lowest cost per signup and cost per purchase possible.
* Marketing automation: Help build and maintain the automations necessary for our affiliate program, user acquisition funnels, and more to scale effectively
* Website optimization: Work with cross-functional teams to coordinate launches of new webpages, execute CRO experiments firsthand using our website builder and A/B testing tools, et cetera.
* Optimize at all times towards KPIs like ROAS, ROI, CAC, and more on a per-channel basis. Work with our Head of Growth to monitor our first party data, new industry trends, and more to spot potential growth opportunities.
* Drive new demand by launching growth experiments from zero to one, with assistance from cross-functional team members and outsourced talent.
* Leverage marketing automation tools independently and/or collaborate with our growth engineers to transform our proven but unscalable growth tactics into scalable engines.
* Manage and collaborate with outsourced talent like agencies on new and ongoing marketing projects.
**Requirements:**
* 5+ years of relevant experience in growth marketing or a similar marketing role, driving KPIs like lowest CAC, etc
* Experience working for a rocketship tech startup or in other fast-paced environments
* Fluency with the SaaS business model and AARRR metrics
* Direct experience marketing to both B2C and B2B audiences
* Hands-on experience running strategies like PPC, SEO, content marketing, and email marketing
* Proficient at launching new growth experiments from zero to one, spanning across strategies
* Strong communication skills and management skills required to coordinate outsourced talent
* Marketing automation experience using platforms like Zapier, Make.com, or others
* Analytical and data-first, with experience using analytical tools like Google Analytics, Mixpanel/Amplitude/Heap/other, and more
* Marketing CRM experience (Hubspot CRM, ActiveCampaign, Brevo/Sendinblue, etc)
* Passionate about the creator economy, AI, and video technology
**Bonus if you:**
* Are self-sufficient in website builders like Webflow
* Are comfortable using tag management tools like Google Tag Manager, Segment, or Rudderstack
* Have experience using attribution software like Triplewhale or Northbeam
* Passion for content creation
**Collaboration requirements:**
This is a remote job based in the west coast of the US, requiring 3 days of
evening-time collaboration per week
**Compensation and perks:**
* Salary ranges from $120,000 to $150,000 per year
* Health insurance
* Stock options and performance-based bonuses
* An exciting work environment with a strong culture of innovation
**About Opus Clip:**
Opus is the world's No.1 AI video agent for social media.
Backed by DCM, Fellows Fund, AI Grant, and many other institutional investors,
we are building a fully distributed global team and a universal product. As
one of the world's fastest-growing AI startups, we have 3+ million of users in
just over 5 months after the launch.
More information: <https://www.linkedin.com/company/opusclip>
Opus focuses on SaaS, Video, and Software. Their company has offices in Los
Angeles, San Francisco, and Redwood City. They have a small team that's
between 11-50 employees. To date, Opus has raised $16M of funding; their
latest round was closed on March 2022 at a valuation of $65M.
You can view their website at <https://www.opus.pro/> or find them on
[LinkedIn](https://www.linkedin.com/company/immersiveopus) and [Product
Hunt](producthunt.com/https://www.youtube.com/watch?v=otmf4j-vgdc).
