We are seeking a highly skilled and innovative Growth Hacker with a strong
background in marketing, technical expertise, and coding skills to join our
dynamic team. As a Growth Hacker, your primary responsibility will be to drive
growth and generate leads through creative and data-driven marketing
strategies. You will play a crucial role in optimizing our marketing funnel
and leveraging technical tools to maximize our growth potential.
Responsibilities:
* Develop and execute growth hacking strategies: Identify and implement innovative marketing strategies to drive growth, increase customer acquisition, and generate leads. Leverage technical and coding skills to develop creative solutions that improve conversion rates and user engagement.
* Conduct data analysis and research: Utilize analytical tools and techniques to analyze user behavior, track key performance indicators (KPIs), and identify growth opportunities. Conduct market research to identify target audiences, competitors, and emerging trends.
* Optimize marketing funnels: Collaborate with cross-functional teams, including marketing, design, and product development, to optimize our marketing funnels. Implement A/B testing, conversion rate optimization (CRO), and user experience (UX) improvements to increase conversion rates and drive customer engagement.
* Manage digital marketing campaigns: Plan, execute, and monitor digital marketing campaigns across various channels, such as email marketing, search engine optimization (SEO), and pay-per-click (PPC) advertising. Continuously optimize campaigns based on data insights to improve ROI and drive growth.
* Implement marketing automation: Utilize marketing automation tools to streamline and optimize lead generation, nurturing, and customer retention processes. Develop automated workflows and personalized campaigns to drive customer engagement and increase conversions.
* Technical implementation and coding: Use your technical and coding skills to implement tracking codes, set up analytics tools, and integrate various marketing technologies. Collaborate with developers and engineers to ensure seamless implementation and integration of marketing tools.
* Monitor and report on key metrics: Track and analyze key marketing metrics, such as conversion rates, user engagement, and ROI. Prepare regular reports and presentations to communicate progress, insights, and recommendations to stakeholders and management.
* Keep abreast of the latest industry trends, growth hacking techniques, and emerging technologies. Continuously enhance your skills and knowledge to drive innovation and stay ahead of the competition.
Qualifications and Skills:
* Bachelor's degree in Marketing, Computer Science, or a related field (or equivalent practical experience).
* Proven experience as a Growth Hacker, with a focus on driving growth and generating leads.
* Experience with data analysis, A/B testing, and conversion rate optimization.
* Proficiency in marketing automation tools and analytics platforms (e.g., Google Analytics, CRMs).
* Strong experience with dynamic email marketing campaigns that adapt to users' behavior, preferences, or purchase history.
* In-depth knowledge of digital marketing channels and strategies (e.g., SEO, PPC, social media marketing,).
* Strong analytical and problem-solving skills with a data-driven mindset.
* Excellent communication and presentation skills to effectively convey insights and recommendations.
* Ability to work independently and collaboratively in a fast-paced, dynamic environment.
Zanroo focuses on Mobile, Digital Media, Business Intelligence, and Social
Media Marketing. Their company has offices in Bangkok. They have a mid-size
team that's between 51-200 employees.
You can view their website at <http://www.zanroo.com>
