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Director, Marketing

πŸ’° $100,000 - $150,000 πŸ“… 10/07/2023

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Chief Marketing Officer for a fast growing Startup

πŸ’° $200 - $150,000 πŸ“… 08/06/2024

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Job Description

**About Us:**

KodeKloud is a rapidly growing EdTech startup, dedicated to empowering IT
professionals with the latest in DevOps and Cloud Computing technologies. As
we continue our rapid expansion, we are seeking a dynamic and experienced
Chief Marketing Officer (CMO) to join our leadership team and drive our
marketing strategy to new heights. KodeKloud bootstrapped to $10M ARR in the
past 5 years and was listed as the 4th fastest growing company in Singapore as
[reported](https://straitstimes.com/multimedia/graphics/2024/01/fastest-
growing-companies-2024) by the Straits Times and the 14th high growth
companies in all of APAC by the [Financial Times](https://www.ft.com/high-
growth-asia-pacific-ranking-2024).

**Role Overview:**

The Chief Marketing Officer (CMO) will be responsible for leading and
overseeing all aspects of KodeKloud's marketing initiatives. The ideal
candidate will have a deep understanding of the EdTech domain, a proven track
record of scaling content marketing businesses, and extensive experience in
growing organic channels. The CMO will play a crucial role in shaping and
executing our marketing strategy, enhancing our brand presence, and driving
growth through innovative and effective marketing campaigns.

**Key Responsibilities:**

* Develop and execute a comprehensive marketing strategy to drive growth and brand awareness for KodeKloud.
* Lead and manage all marketing functions, including brand management, content marketing, social media, paid advertising, and talent acquisition.
* Scale organic marketing channels, leveraging SEO, content marketing, and community engagement to drive traffic and conversions.
* Oversee the creation and distribution of high-quality content that resonates with our target audience and supports our mission.
* Collaborate with cross-functional teams to ensure alignment between marketing, product development, sales, and customer success.
* Analyze market trends, customer insights, and competitive landscape to inform marketing strategies and identify growth opportunities.
* Measure and report on the effectiveness of marketing campaigns, using data-driven insights to optimize performance and ROI.
* Build, mentor, and lead a high-performing marketing team, attracting top talent and fostering a culture of creativity and innovation.

**Qualifications:**

* Proven experience as a Chief Marketing Officer or a similar leadership role in the EdTech industry.
* Deep understanding of DevOps, Cloud Computing, and the broader IT training landscape.
* Demonstrated success in scaling content marketing businesses and growing organic channels.
* Strong track record of driving growth through effective marketing strategies and campaigns.
* Expertise in brand management, social media marketing, paid advertising, and content creation.
* Excellent leadership and team management skills, with a focus on hiring and developing top talent.
* Data-driven mindset with the ability to analyze complex data and make informed decisions.
* Exceptional communication and interpersonal skills, with the ability to influence and collaborate with stakeholders at all levels.

**Why Join KodeKloud?**

* Be a part of a fast-growing and innovative EdTech startup with a mission to empower IT professionals worldwide.
* Work with a passionate and dedicated team in a collaborative and dynamic environment.
* Competitive salary and benefits package.
* Opportunity to make a significant impact on the growth and success of KodeKloud.

**How to Apply:**

Due to the high volume of applications we receive, it's essential for your
application to stand out. Please research our online presence and craft a
compelling cover letter that demonstrates your understanding of KodeKloud and
how your experience aligns with our needs.