**About Us**
We are a talented, ambitious and fully remote team of professionals who are
working together to create a new protocol that reflects the values we hold
dear. Our mission is to be a part of the pioneering effort that brings DeFi to
everyday people by making it a safer and more accessible space.
Open Dollar is a new over-collateralized stablecoin protocol that is more
flexible and built on top of Liquid Staking Derivatives. As more types of
assets are tokenized, they become more powerful when we can borrow against
them at stable rates, protecting users from inflation, market instability, and
liquidity limits.
We are backed by world-leading investors including several DAOs further
cementing our commitment to decentralization and transparency. We are a US
based team and operate within the legal and regulated framework of the law.
**About the Role**
Our products are built in public, and we prioritize open source code,
transparency with our community, and documentation. We iterate quickly to
expand our product offers and design incentives through insights from
continuous research of the industry, competition, and trends.
The Open Dollar team is seeking a highly motivated and results driven Growth
Lead, who will develop and orchestrate our growth strategy across all channels
toward making Open Dollar a widely adopted stablecoin across various DeFi
protocols, institutions, traders, cross border payment apps, LSD holders, RWA
holders, and more. Our ideal candidate has a thorough understanding of the
DeFi landscape, is not afraid to reach out to existing contacts and is ready
to take on this multifaceted role.
**About You**
* Have a background in Traditional Finance or Business Development and use that foundation in your approach to DeFi trends and our strategy.
* Experienced and comfortable with creating a growth strategy for a startup, taking on planning, assigning tasks and collaborating with the cofounders.
* You’re inspired by the potential of Web3 and crypto and share our values that puts users first by protecting their privacy, maintaining transparency and security. We are looking for someone who is a seasoned Web3 native and has been an active user and community member of DeFi related projects.
* You have experience with early stage startups and are comfortable working on high-level, long term strategies while also maintaining short term goals. Our team is small and includes a lot of collaborative effort while also depending on all team member’s ability to be self directed and independent. We encourage experimentation, iterating on ideas and resourcefulness. We work to support each other as best we can.
* You are able to apply your learnings from the traditional finance space into your business development approach within the DeFi ecosystem.
**What You’ll Do**
* Stay up-to-date with the latest developments in the DeFi space and protocols that will make good additions to the Open Dollar ecosystem, and then actively work on onboarding these protocols with thorough follow-through.
* Closely monitor the current DeFi market and competitive landscape to forecast DeFi trends, strategically positioning Open Dollar protocol for TVL growth, and optimize our product offerings with that information.
* Manage external resources to exercise oversight over Open Dollar’s DeFi presence, collaborate on content strategy, social media engagement, and PR partners.
* Collaborate openly with community leaders on behalf of Open Dollar.
* Work with executives to set high-level growth targets, KPIs, model growth, and own go-to-market goals.
* Guide the whole team in executing campaigns and initiatives that activate community and build, sustain, and grow momentum.
* Build end-to-end growth marketing programs to accelerate new customer acquisition, improve conversion, and increase awareness.
* Optimize existing channels and programs to achieve goals.
* Source, prioritize and implement creative growth ideas and run experiments across channels to continuously improve toward most impactful paths to growth.
**Requirements**
* 3+ years experience as a growth or marketing leader, with a portfolio demonstrating track record of success and learnings in the DeFi ecosystem
* 5+ years of experience in traditional finance or a similar business development role
* Experience at an early stage startup and working in a remote work environment
* Excellent, high-empathy communication skills, both written and spoken
* High level of discernment
* Experience finding and managing influencers to produce content that supports the brand
* Ability to write and edit content for a general audience
* Hands-on experience with digital media platforms, niche and paid ad services
Open Dollar focuses on Financial Services, Developer Tools, Consumer Lending,
Finance Technology, and Blockchain / Cryptocurrency. Their company has offices
in Remote. They have a small team that's between 1-10 employees. To date, Open
Dollar has raised $2M of funding; their latest round was closed on January
2023 at a valuation of $15M.
You can view their website at <https://opendollar.com> or find them on
[Twitter](https://twitter.com/open_dollar) and
[LinkedIn](https://www.linkedin.com/company/opendollar/).
