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Head of Content

💰 $80,000 - $130 🌍 Argentina, Brazil, United States, United Kingdom, Romania, Poland, Czech Republic, Netherlands, Colombia, Hungary, Portugal 📅 08/23/2024

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Job Description

TaxDome is the leading practice management platform for accounting firms in
the US. Over the last five years, we have grown over 100x and now serve tens
of thousands of businesses globally, impacting millions of people. Join us in
shaping the future of tax and accounting practice management - the vital
building blocks of our economy.

Customers love us: We have over 6,000 positive reviews online. When we go to
trade shows, customers often say, “Where have you been, I’ve been looking for
this for years!” In many ways, our product sells itself. Your job is to convey
that benefit and expand our market share through awareness, loyalty, and
ultimately - fandom.
About the Team: We are a US-based SaaS firm dedicated to solving business
problems for small to mid-sized accounting firms through innovative
technology. Our mission is to empower accountants to optimize their business
processes and grow their revenue using our platform - creating the best
possible experience for their clients.
Who We Are: Our global team comprises over 350 professionals across more than
40 countries. We embrace a distributed work environment built on the principle
of self-management.
Your Role: As a part of our team, you will communicate with accountants to
help them understand and leverage the value of our software. No accounting
experience or math skills is required. We’re looking for someone who can
communicate with our community in relevant, resonant, and human ways.
Collaboration: You will work closely with our Chief Revenue Officer and the
sales and marketing teams in a collaborative and supportive environment.

**Position Overview:**

As the Director of Content Strategy and Brand Marketing, you will be
responsible for developing and implementing a comprehensive content strategy
that aligns with TaxDome’s brand, business goals, and growing target audience.
You will lead a team of content creators and work closely with marketing,
sales, customer success, education, and product teams to create compelling
content that drives engagement, generates leads, and establishes TaxDome as a
thought leader in the practice management industry.

**Key Responsibilities:**

Content Strategy Development: Create and execute a content strategy and
content calendar that supports TaxDome’s business objectives, including brand
awareness, lead generation, and customer retention.
Team Leadership: Lead, mentor, and manage the content team of 6, including
writers and editors, to produce high-quality content across various channels.
Content Creation: Oversee the creation of diverse content types, including
blog posts, whitepapers, case studies, ebooks, infographics, videos, and
social media posts.
SEO & Analytics: Implement SEO best practices to formalize measurement
strategy, and improve content visibility, and performance. Use analytics tools
to track content performance, gather insights, and optimize strategies.
Team Collaboration: Work closely with marketing, sales, customer success,
education, and product teams to align content with company goals and market
needs. Coordinate with external partners (PR, advertising,etc.), including
influencers and industry experts, to enhance content reach.
Brand Voice & Messaging: Ensure all content adheres to TaxDome’s brand voice
and messaging guidelines, maintaining consistency and quality across all
channels.
Innovation: Stay up-to-date with industry trends, content marketing best
practices, and emerging technologies to continuously innovate and improve
content strategies.

**Qualifications:**

Experience: 7+ years of experience in content creation and strategy, with at
least 3 years in a managing role.
Skills: Exceptional writing, editing, and storytelling skills. Proficiency in
SEO, content management systems (CMS), and analytics tools (e.g., Google
Analytics). Experience in design tools is also a plus.
Industry or SaaS Knowledge: Experience in the SaaS or practice management
industry is a plus.
Leadership: Proven ability to lead and motivate a team, manage projects, and
meet deadlines.
Creativity: Strong creative and strategic thinking skills, with a keen eye for
detail and a passion for delivering high-quality content.
Innovation: Demonstration a thorough understanding of industry trends, leading
content marketing practices, and cutting-edge technologies. Experience with AI
tools and the ability to optimize processes within the content team using AI
is essential.
Education: Bachelor’s degree in Marketing, Communications, Journalism, or a
related field. Advanced degree or relevant certifications are a plus.

Work format: full-time, EST, independent contractor, min. 6 months.

Please send your resume to Tetiana Shevchenko
[[email protected]](mailto:[email protected])
We appreciate your interest and advise that only those selected for an
interview will be contacted.